Craig Knizek is a multi-faceted real estate entrepreneur. He currently serves as a Director of the Estates division for the dynamic Beverly Hills brokerage, The Agency. He also founded Prescott Properties, a real estate design/development company that renovates and builds spec homes.
Craig grew up in the West San Fernando Valley, attending El Camino Real high school, UC Santa Barbara, and the University of Stirling in Scotland. He lives in Sherman Oaks, and has two daughters who attend the Oakwood School in North Hollywood.
“I love where I live, and I enjoy serving my neighbors, friends, and their circle of friends. It’s rewarding being involved with clients whom I like, in such a huge moment in their lives. I share the excitement with them. Selling a house can be a positive catalyst of change for people. I also really like that my kids see me helping clients achieve that goal.”
Craig spent twenty years working in the film/television industry, collaborating with illustrious creative talent, shepherding and producing their creative vision. As Producer of Sony/NBC’s hit series “Mad About You,” and the original Associate Producer of “The Simpsons,” Craig negotiated deals and schedules with high-ranking studio executives, talent agents, managers and attorneys throughout the entertainment industry. He’s proud to be able to translate his new skill set as a realtor to helping his colleagues from the entertainment industry.
“As a television Producer, my task was to shepherd my writer/director’s vision, to understand their creative desire- to “get it’ and, to make it happen…on budget, and most definitely, on schedule. That’s how I approach my job as a realtor. I understand and truly value the relationship of trusted advisor.”
Craig’s initial transition into real estate was through collaborating with his wife, designer Allison Knizek (she designed Vice-President Dan Quayle’s daughter’s inaugural wardrobe), to renovate and build quality “spec” homes that attracted acclaim and high value sales. The expertise they developed in construction has informed every piece of advice he now offers to clients about how best to allocate resources to a home as they prepare to sell, or to clients wondering how to budget desired remodeling projects for a prospective purchase. As a developer shepherding his investors’ funds, Craig fielded constant requests from clients to find them homes like ones that he had built, and thus developed a new avenue of representing Buyer & Seller clients. He has represented clients for the past four years, booking sales throughout the San Fernando Valley from Hidden Hills and Bell Canyon to Encino, Sherman Oaks, Studio City and Toluca Lake.
Craig recently left his own successful solo practice at Prescott Properties to join The Agency. “I respected (founders) Mauricio and Billy’s ambition to exceed their already high level of achievement by creating something dynamic and impactful. I knew as a small business owner that I could benefit from their increased level of resources, technology, and expertise. They’re also just great guys.”
He’s active in his community, hosting a foundation at Children’s Hospital Los Angeles, and being a member of Provisors business networking community.