As the Director of the Sports & Entertainment Division, and more importantly as a fan of athletic prowess, there was no better place for me to be on Wednesday than the 2012 ESPYS at the Nokia Theatre at L.A. LIVE. The sports award show delivered on a promise to compile the world’s greatest athletes to celebrate athletic achievement. The event drew athletes (past and current), entertainers,broadcasters, coaches, members of the media, agents, managers, sports fans, a red carpet, fancy dresses, custom suits, championship rings and more. It was an opportunity for us to connect and reconnect with our target audience.