A premier coastal real estate sales and marketing specialist, Lori Steele leverages more than 13 years of experience in integrated marketing and public relations to serve a discerning clientele with The Agency.
From the entertainment, film and high-fashion industries to the luxury real estate market, Lori has built longstanding relationships with the most distinguished wealth managers and investors in the country, as well as Fortune 500 CEOs and noted celebrities. A natural storyteller, she excels at establishing a unique vision for each home she represents and at propelling the property to market with compelling imagery and artful descriptions that draw buyers in.
Lori’s background includes developing and executing highly successful management plans for real estate teams, PR firms, accountants, lenders and legal council. Her varied experience, extensive industry connections and background in client service, complex budgeting and negotiations perfectly position her to champion for her clients. Whether she’s drafting a marketing plan, negotiating a complex deal or navigating multiple offers, Lori always operates with integrity, discretion, and above all, a commitment to her clients’ satisfaction.
A graduate of UCLA, Lori grew up in Tennessee, Texas and Florida before setting her sights on the West Coast. A Southern Californian with Southern charm, when Lori’s not serving her clients in real estate, she enjoys DIY projects, singing, playing the violin, wine tasting, yoga and spending time with her dog, Maddy. She is the founder of Girls Are Important, a program with the mission to inspire purpose, value and self-esteem in young girls.