In today’s digital world, Instagram has emerged as a valuable platform for real estate agents and influencers alike seeking to make their mark on their respective industries and keep their clients in the know. Take The Agency’s own Cindy Ambuehl, who Forbes recently recognized among the top five brokers killing it in the Instagram game. No stranger to the spotlight, the actress-turned-top-producing agent boasts a feed that is, surprisingly, light on real estate content.

Cindy told Forbes, she decided not to make real estate photos and videos the focus of her content. “Instead, we began creating content that was organic and true to me. ...It’s been a huge success.” The proof, of course, is in the numbers. Cindy’s approach has garnered her nearly 41,500 followers.

Her pro Instagram tip?

“...As cliche as it sounds, just be your organic self on Instagram and other platforms. Find power in being you. If you’re informed and good at what you do, then surely your knowledge of the industry will take care of the rest.”

Read the full story on Forbes, and follow Cindy on Instagram @cindyambuehl