As online retail continues to gain traction over traditional brick-and-mortar shopping, landlords across the country are capitalizing on the growing consumer demand for unique experiences in an effort to fill vacant storefronts—offerings that, conveniently, can’t be found on the world wide web.
“The past couple of years were all about pop-ups and fitness spaces,” says Alexander Koustas, head of The Agency Commercial Advisory. “But this year, other innovative experiential offerings are a major part of the mix. We’re seeing everything from high-end food courts and restaurants to rock climbing gyms, parachute simulators and go-kart tracks enter spaces where traditional department stores and boutiques reined in decades’ past.”
In L.A., perhaps nowhere