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Pendry Residences WeHo Hosts Fragrance Launch Honoring the Hollywood Sign

by | Mar 25, 2024

Earlier this month, Turnkey Beauty hosted an evening of elegance and iconic luxury at the Pendry Residences West Hollywood by Montage Hotels & Resorts. Over 150 guests turned out to tour Residence 803 and celebrate the launch of a new fragrance set by Vince Spinnato and the Hollywood Chamber of Commerce in honor of the 100th anniversary of the iconic Hollywood Sign landmark. 

Prior to the event, a select group of insiders from Forbes, The Hollywood Reporter, Reuters and The Sunday Times were treated to an exclusive preview of Residence 803 and a sneak peek at the gender-neutral fragrances, appropriately dubbed Hollywood Sunrise and Hollywood Sunset. 

These insiders were soon joined by other guests, including beauty industry leaders, social media influencers, makeup artists, stylists and familiar faces from hit TV shows such as The Talk and This is Me…Now. Upon arrival, they were welcomed by the valet team and guided by staff to the lobby. While tantalizing trays of hors d’oeuvres from 24 Carrots circulated around the space, guests sipped on bespoke cocktails and mingled while taking in the incredible views of the Downtown LA skyline from the outdoor terrace. 

The Agency’s representatives for Pendry Residences West Hollywood were present to showcase the exceptional features and finishes of Residence 803 as well as the resort-style amenities and privileges offered by Montage Hotels & Resorts, including around-the-clock in-residence dining, concierge services and VIP Access to The Britely, a membership-based social club inspired by Hollywood’s Golden Age. 

Throughout the night, guests couldn’t help but marvel at the Residences’ expansive views, luxurious amenities, and the promise of an unparalleled LA lifestyle.

Residences priced from $4.5M are currently available. For more information, please contact PRWH@TheAgencyRE.com or visit PendryResidencesWeHo.com.

Photos by Jason Q Tran and provided courtesy of Turnkey Beauty.

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