Posted on 5 May
The Agency is celebrating the upcoming launch of Tracy McLaughlin’s new book, Real Estate Rescue with Tracy McLaughlin: How America Leaves Billions Behind in Residential Real Estate and How to Maximize Your Home’s Value. Now available for pre-order, the book officially launches on Tuesday, May 12. The informative and empowering book is already an Amazon best-seller, becoming the #1 New Release in Home Repair and Urban & Land-Use Planning. You can order your copy here.
“Too often, I’ve seen home buyers and sellers make seemingly innocuous decisions that result in leaving extraordinary amounts of money on the table,” writes Tracy, who notes that the typical American homeowner has 40% of their wealth tied up in their home. “This book provides homeowners a clear roadmap to successfully navigate the sales process and maximize the value of your greatest asset.”
An industry leader and remarkable real estate success story, Tracy has been Marin County’s top-producing agent every year since 2005 and has ranked among the country’s top 75 producers for the past decade. Having sold more than $1.5 billion in residential real estate, Tracy leads The Agency’s Marin County offices and serves as Director of Luxury Estates. In 2019, she was named one of the Most Influential Women in Business by the San Francisco Business Journal.
Tracy believes now more than ever, American home buyers and sellers are in need of guidance. She says in nearly every real estate transaction, buyers and sellers leave behind money—hundreds of thousands, even millions of dollars. Her book arms them with a comprehensive, strategic blueprint to overcome costly mistakes and maximize the value of their investment. And for those who are considering a career in real estate or want to improve their game, she reveals the wide range of overlapping skills and discipline essential to success in residential real estate. Among the topics covered—the mechanics and art of home valuation, pricing right, preparing a home for sale, the dangers of trusting a friend or relative who “dabbles in real estate with managing your largest asset,” and more.
Order your copy of Real Estate Rescue with Tracy McLaughlin here.