Priscilla King brings a rare combination to The Agency's Whitefish team: a licensed real estate professional in two states with a career built in advertising, brand strategy, and digital marketing. Before real estate, Priscilla spent her career in full-funnel marketing - SEO, paid media, video production, and brand storytelling - and she treats that background as her clients' competitive advantage. Every listing she touches is positioned, produced, and marketed like a brand launch, not a lawn sign.
Licensed in both Montana and Texas, Priscilla's real estate foundation was built in one of the country's most competitive markets, where she specialized in commercial and investment property in the Austin area - restaurant and retail assets, growth corridors, and the numbers behind them. She is currently pursuing her CCIM designation, the gold standard in commercial investment analysis, and brings that same underwriting discipline to every conversation about value, whether the property is a mountain home or a Main Street storefront.
Priscilla and her husband made Whitefish home, and her office sits on Central Avenue in the heart of downtown. She came to Montana the way most of her neighbors did: on purpose." When she isn't working, she's cooking from scratch, perfecting her sourdough, and creating content for her food and lifestyle brand. She believes the best real estate relationships are built the same way as the best meals: with patience, good ingredients, and no shortcuts.