Posted on 9 Nov
Port Tel Aviv, the highly anticipated new luxury development in Tel Aviv’s namesake port, recently celebrated its official launch with an elegant soirée at Alon Zakaim Fine Art Gallery in London’s Mayfair.
Situated on the edge of the Mediterranean coastline, Port Tel Aviv is a collection of 39 expertly curated, private residences and a 44-room boutique hotel in Israel’s bustling metropolis, just moments from the city’s best shops, restaurants, culture and nightlife. Exclusively marketed by The Agency’s Mauricio Umansky, James Harris and David Parnes, the collection showcases innovative, contemporary architecture and design by world-renowned architect Ilan Pivko. Floor-to-ceiling walls of glass frame sweeping sea and city views and open to expansive terraces overlooking the waterfront below. Ranging from voluminous residences and airy lofts to sprawling penthouses, the homes boast highly curated design details and finishes including Bulthaup/Boffi kitchens, custom tilework, all-glass terrace railings and the latest smart-home technology.
Over 80 guests attended the recent launch event, including Gary Hershham, founder of Beauchamp Estates; Alon Zakaim, founder of Alon Zakaim Fine Art; Lee Ziv, VP of Sales and Marketing at Port Tel Aviv; and Ruth Shitrit, Israeli luxury public relations manager. The evening was as celebratory as it was symbolic, intended to convey the relationship between the property and the art by which it was influenced. With its cubist design by Ilan Pivko, inspired by Pablo Picasso and George Braques, Port Tel Aviv provides an undeniably artistic façade, and the launch event perfectly encapsulated the design inspiration. In keeping with the artistic importance of the development, Port Tel Aviv plans to incorporate a contemporary art gallery within its entrance lobby.
“It was important for the Port Tel Aviv project to have a London launch, as like Tel Aviv, London is a center for business and commerce,” says Lee. “With so many Londoners having a connection to the city, we knew that the launch would draw a lot of interest, and the event was a great success.”